If you have read my other posts on Personal Style, this may be starting to sound like Fashion Psychology 101! This is the last piece of the puzzle.
During the first appointment with my clients, I spend time listening and getting to know them. I want to acknowledge their individuality. I ask, “How do you want people to perceive you?” This is difficult at first. I’ve heard several times… “My clients, family, friends or co-workers do NOT care what I wear.” I’m not so sure. What’s your role? Are you a Business woman, PTA/soccer mom, church committee leader, home business owner? I believe those around you DO care. If you show up to an event disheveled, thrown together with clothing that is worn, stained, too large, or too tight, what does that convey to those around you and those you meet for the first time? It’s been said that we have 30 seconds to make an impression. Putting your best foot forward to present a polished look presents the image that you’re put together and you pay attention to detail. When you look and feel good on the outside, things start happening inside. You are confident and it shows. It conveys to others… She is going to pay attention to me…she’s not rushed and too busy… I want to do business with her… I really liked that company… I want to be around her…
When I explain this to women, sometimes they think I expect them to “dress to the nines” all of the time. If your clients or co-workers are used to your casual look and suddenly one day you show up in a suit and heels, yes, of course they may do a double take. By the same token, you are probably not going to show up to a casual picnic in a cocktail dress. Wearing heels to a sporting event can be a little out of place! Think: Approachable, Appropriate, Time & Place.
Perhaps you’ve never thought twice about any of this. I challenge you to use My Personal Style as a pattern, and write your own version YOUR personal style. It will set the tone for establishing and loving your “look”.
