Announcing… Tangerine Tango

by | Jan 9, 2012 | Color, Fashion Tips, Fashion trends | 10 comments

It’s official. In December Pantone announced the color of the year as Tangerine Tango. You may recall last year was Honeysuckle. When you click on the Pantone site you’ll be able to read a little more about this choice.

“Sophisticated but at the same time dramatic and seductive, Tangerine Tango is an orange with a lot of depth to it,” said Leatrice Eiseman, executive director of the Pantone Color Institute®. “Reminiscent of the radiant shadings of a sunset, Tangerine Tango marries the vivaciousness and adrenaline rush of red with the friendliness and warmth of yellow, to form a high-visibility, magnetic hue that emanates heat and energy.”

 I know what many of you are thinking… Orange… not ORANGE! I’ve found from working with many women that you either LOVE or HATE the color orange. Last summer I wrote about my journey with orange. The past year we have seen orange re-surface and we saw all sorts of shades. Personally, I’m partial to a softer coral rather than an overpowering fluorescent shade. But, I have to say that even the brighter shades are growing on me. I get so many comments when I wear orange.

Hands down, the biggest fear women have with orange is “it doesn’t look good around my face.”

I realize I cannot do an extensive color analysis with every person I meet when I am in a retail setting. However, I am often surprised at how quickly I can get an idea from carefully noting hair color, skin tone and eye color. Many women have warm colors in their eyes they have never noticed until I point it out. The trends in hair colors and highlights are definitely warm. Bottom line: Many of you will look great in the color orange.

Still skeptical? Here are some ways to work in tangerine tango into your wardrobe.

1. Start with very muted shades that do not overpower or separates with just a touch of orange.

2. If you have very fair skin, blue eyes, pink tones in your skin AND you are just scared of orange, start with a pinkish coral shade instead.

3. Add in orange with some accessories: handbags, shoes, a bracelet or even a little orange in multi-colored scarf.

4. Wear orange as a layering piece only

Are you getting tired or your winter clothes and need something to brighten your mood. Orange is the answer. Layer it under any neutral!

Caslon                                        Sanctuary                                  Bobeau

            Velvet Heart                                                                     Not Your Daughter’s Jeans

Nic and Zoe                              Trouve                                        Halogen

All photos from Nordstrom.com. Search the brand name for these styles and many more.

What do you think? Will you give orange a chance?